Spacetoon And Celebrity Chef Abir El-Saghir Unite To Create An Animated Series And Immersive Experiences For Kids

This partnership brings Abir’s vibrant personality to animation and beyond, offering kids interactive content, merchandise, and culinary-inspired adventures.

Spacetoon, a leader in family-friendly content, has announced an exciting collaboration with renowned chef and beloved content creator Abir El-Saghir to produce a new animated series, Abir and the Little. The animation series will feature Abir as an animated character, bringing her culinary magic and adventurous spirit to life for young audiences.

Targeting children aged 6-12, Abir and the Little follows the story of a heroic young chef with a unique superpower. Set in a vibrant kingdom, the series centers on Abir’s quest to help a little prince in overcoming his depression and awakening from a mysterious coma. Each episode takes viewers on a new adventure as Abir meets fascinating characters, spreads kindness, and solves problems through creativity and delicious food.

This animated series marks the beginning of a strategic partnership between Spacetoon and Abir El-Saghir. The two parties plan to expand the franchise with a merchandising and licensing program, including toys, themed products, interactive events, and activity corners, set to launch in early 2026.

Ahmed Weiss, General Manager of Spacetoon Entertainment, shared his enthusiasm: “We are thrilled to partner with Abir El-Saghir, a talented and beloved figure among kids and families. Her passion for inspiring young minds aligns perfectly with Spacetoon’s mission to create meaningful, engaging content and experiences for the next generation.”

Abir El-Saghir added: “Collaborating with Spacetoon is a dream come true. Their legacy of delivering captivating and inspiring content makes them the perfect partner. This collaboration opens doors to incredible new ways to connect with my fans, blending storytelling, culinary arts, and interactive experiences unlike anything we’ve done before”.

Abir and the Little series is set to premiere in late Q3 or early Q4 2025, offering a mix of entertainment and valuable life lessons. Ahead of the launch, Abir’s mascot has already made appearances at major events, including the Qatar Toy Festival, with plans for wider regional activations soon.

Fans of Abir El-Saghir will soon enjoy a variety of entertainment options to engage with their favorite content creator. Through Spacetoon’s multi-platform offerings, audiences across multiple regions will have exciting new ways to connect with Abir’s brand.

This year marks a major milestone for Spacetoon - not only celebrating its 25th anniversary but also expanding its leadership in children’s entertainment through strategic partnerships and market growth worldwide.